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Adria DeCorte on Calling In Your Potential Clients

By Brittany Becher | January 21, 2019

← Episode 152: Adria DeCorte on Calling in Your Potential Clients

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You know what I’m super sick of? People who cre

You know what I’m super sick of?

People who create offers designed to lure service business owners in with a series of secrets and other scammy BS.

You know what the real secret is?

A lot of these people haven’t worked with a client in years.

Or they worked with them for like six months or a year and hated it.

Yet they’re here to teach you based on their very limited experience of running a service business.

Based on the service business that they couldn’t really make work well for them.

Is that who you want to take guidance from?

Because that’s sure as hell not expertise. Not even close.

I’m not here for it. I’m sharing just a few reasons why in this thread, along with what you should look for.

Start with digging into people’s backstories, because you’ll see that things don’t add up.

Watch for the creative storytelling and tap dancing about why they focus on service businesses.

Most of all, figure out if they still work 1:1 with clients. Because if they’re running a program or mastermind, that’s not a true service business.

Then, save yourself and your damn money as these people will eff up your business big time.

Harsh? YES.

But it’s also true. I see the aftermath of this bad, bullshitty one-size-fits-all business advice constantly.

P.S. On Monday we’re back with a new (and totally related) episode of Duped on the High Ticket Hustle that’s taken over online business.

You know what makes me laugh? The scammers teach

You know what makes me laugh?

The scammers teaching how to build a 7 figure agency with their BS blueprints.

The people who think that it’s a clear path out of creative or consulting work into running an agency.

It’s a hell of a lot more complicated than that.

When I started my agency in Jan 2016, I definitely thought I knew what I was doing.

I mean, I’d worked in an agency for 5+ years. Then I freelanced with many others over the years.

Newsflash: I WAS WRONG.

Oh so wrong. And since the day we opened the doors at my agency, Scoop, I’ve learned a lot.

And it’s not things I see talked about on the regular. So in this week’s episode of the BS-Free Service Business show, I’m sharing 7 things I wish I knew before I started an agency.

You can scroll through the post (and save it) for the highlights and get the nitty gritty on the blog or by listening to the show.

Here’s to another six years and so many more lessons. 🥂

And if you run an agency and want support in 2022, send me a DM. The Agency Mastermind is opening soon for the 2022 cohort and I can share all my lessons with you. 🤣

Services get a bad rap, and so many people think t

Services get a bad rap, and so many people think that offering courses will be so much easier.

Sound familiar? This is definitely my story.

As I was sold the dream of money making from courses while I slept, no one told me everything that was involved.

No one told me that you need a much bigger audience than you think or that conversion rates are typically around 1 to 3%.

And no one told me how you it’s a hard road to success when you have a small audience and are targeting a general topic in the business-to-entrepreneur market.

Listen, I love a good course, but the online business industry needs to STOP pushing courses as an easy way to make money.

And while we’re at it, maybe we can stop positioning it as a quick fix for service providers trying to figure out how to “scale” or are feeling burnt out.

Doing courses well requires a lot of different skills. Not to mention the time and money needed to build your audience, market to them, then sell to them and finally serve them.

There’s nothing passive about it.

It’s not the dream it’s sold as. It’s often a nightmare.

In our season 2 premiere of Duped: The Dark Side of Online Business we’re talking about the good, the bad and the MATH of online courses. You can listen to Courses: Money Making Dream or Nightmare wherever you listen to podcasts.

What’s one thing you’ve learned about courses that you wish people knew? @drmichellemazur and I want to hear it!

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ID: Blue distressed background. Bold black text reads: There's nothing passive about passive income from courses. Smaller white text reads: The truth is marketing, sales, tech, customer service and product development take serious time and money. Black text in the bottom right hand corner reads: Duped: The Dark Side of Online Business.

Does it feel like everyone is talking about cults

Does it feel like everyone is talking about cults and MLMs right now?

They’re definitely having a moment. Which is great as people become more aware of what to watch for.

I love that this is a conversation. But it’s also frustrating the hell out of me.

Because this is not entertainment. This is people’s lives, and the SAME things are happening here in the online business world every single day.

I hear stories nearly daily about how people have been duped time and time again. They’ve been financially and emotionally abused.

We need to be having these conversations about online business in public so we can shut this BS down.

We need to shine a light on these shitty business practices and cult-like tactics that are seen as “the way things are done” in this industry.

Most of all, we need to realize self-help, MLMs and cults have everything in common with this industry.

Which is why when I saw the 🚩🚩red flag posts popping up this week, I knew it was the perfect time to call out some of the big red flags.

The ones I share in this thread (scroll through for all of them) are just a few. My body of work is literally about 100s of red flags passing as best practices in online business.

⬇️What’s one of your big red flags in online business? Share below so we can grow this list.

P.S. The podcast - Duped: The Dark Side of Online Business is back on Monday. In Season 2 we’re looking at courses, speaking to sell, the entrepreneurship industrial complex and so much more. It’s available everywhere you listen to podcasts - and it’s literally a playbook of red flags to watch for, along with analysis on how to avoid them.

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