Posts by Maggie Patterson
Episode 223: Building a Digital-First Business with Avery Swartz
No matter how digitized your business is (or isn’t), 2020 has made one thing clear: the future of our businesses relies on our ability to use the internet for everything from our processes to our client prospecting. In this episode, I sit down with author and digital marketer Avery Swartz to chat about building a…
Read MoreEpisode 221: 5 Signs It May Be Time for a Pivot
In this episode, we’re talking about the dreaded P word….the pivot. Since COVID-19 rearranged our lives in ways we couldn’t imagine, the concept of the pivot has been working overtime. So we’re all on the same page, a pivot is generally a significant business change, usually around your strategy. There’s no shortage of advice being…
Read MorePay Your Team & Pay Them Well: Breaking Down the Living Wage and Why It’s the Bare Minimum
I often get asked how much people should be paying their team. And while that answer varies by the role, my answer is always that you should be paying your team in a way that’s ethical and fair. Especially if you own an online business. Within the online business world, there’s a culture of “cheap”…
Read MoreEpisode 220: Welcome to the BS-Free Service Business Show
You may (or may not) have noticed that starting today, the Small Business Boss podcast has a new name. We’re now the BS-Free Service Business show. If you’re wondering why, it’s because as a brand over the last three years, we’ve evolved in a big way. While Small Business Boss will continue to be the…
Read MoreEpisode 219: The 7 Most Frequently Asked Questions I Get: ANSWERED
As a mentor, I answer a lot of the same questions from my clients and community. And spoiler alert, most of them are about money. In this episode, I’m sharing the seven most frequently asked questions I get. It’s summer, so it’s time for a little fun, and I thought I’d do something I’ve never…
Read MoreEpisode 218: A Month in the Life: How I Really Spend My Time
A quick note about this episode: I originally recorded this podcast back in February as the deep dive episode for March. But then, Corona was upon us, and talking about how I spend my days seemed a little fluffy. As we head into summer, I decided it was time to dust it off and share…
Read MoreEpisode 217: Behind-the-Scenes with Maggie: A Mid-Year Check-In
It’s been a while since I’ve done a behind-the-scenes, so in this episode of the Small Business Boss podcast, we’re taking a look at the first half of 2020. The wins, the lessons and some real talk about where I’m really at in this epically strange year. Bosses, I legit don’t even understand how we’ve…
Read MoreEpisode 216: Escaping the External BS
Want to build a BS-free service business? Then you’re definitely going to want to listen to this episode where I deconstruct some of the external BS that gets in the way. From pricing to online influencers to client relationships, we’re going in. Over the last few episodes we’ve been looking at all the BS in…
Read MoreEpisode 215: Internal BS That’s Probably Holding You Back
When it comes to building a business, there’s a complete list of things that can stand in your way. But the ones we least expect tend to be the internally-driven ones, you know, the BS stories, ideas and beliefs we have that can keep us stuck and hold us back from what we truly want.…
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