Pricing
The Real Cost of Tech and Tools for Solopreneurs
Ready to uncover the must-haves and money pits in your solo business tech toolkit? We’ve got you covered in this episode of the ‘Real Cost Of’ series, where we’ll dig deep into the world of tech and tools for solopreneurs. Discover what’s essential, what’s extravagant, and the red flags to watch out for. Earlier this…
Practical Pricing for Service Business Owners
Pricing is one of the most critical yet complex parts of being a service business owner. It impacts everything from the types of clients you work with to how much money you can pay yourself and even how you feel about your work. In this episode, I’m sharing a practical and proven approach to pricing…
VIP Days and Retainers: What’s Right For You?
When you run a service business, you’ve got countless options for how you package and deliver your services. This can be overwhelming, especially when hot new trends are popping up that can make you feel like you’re missing something. In this episode, we’re digging into two popular delivery models and asking the question, what’s right…
Episode 183: FreshBooks’ Matt Baker on Value-Based Pricing
Most freelancers struggle BIG time with pricing — and with good reason. There’s so much more to pricing than the money. This year, we’ve talked a lot about pricing on the Small Business Boss podcast, and let me tell you, there’s a good reason for that. As long as this podcast exists, I don’t think…
7 Ways to Increase Your Value and Charge More for Your Services
Hands down, one of the fastest ways to make more money is to charge more for your services. And while that sounds good in theory, many of us struggle to figure out how to position ourselves in a way that potential clients are willing to pay more. There are a lot of factors that go…
How Should You Price Your Services?
As a service provider, pricing can be incredibly challenging. That’s why pricing is one of the hottest questions I answer on an ongoing basis. So, how should you price your services? Pricing is fraught with issues. We take it personally. It’s confusing. It’s nuanced. In a world where some people charge $100 and other people…
How to Create a Pricing Strategy for Services
As a boss who works with clients, one of the biggest challenges is figuring out how to create a pricing strategy for services. When I was first starting out, I had no pricing strategy. I chose a number that seemed like a fair price, and then I charged that. I continued to charge that same…
The No Sweat Guide to Raising the Price of Your Services
When I start working with clients, one of the first things we typically work on is raising their prices, as it’s the fastest way to help them make more money. When we start talking about this, it’s met with resistance and fear that their clients will jump ship. Trust me when I tell you that…
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